Here’s one to wind up the Abercrombie & Fitch board of directors. A Los Angeles local pledges to readjust the A&F brand by giving out branded A&F clothing to the homeless, in a bid to challenge the policy that the CEO Michael Jeffries has set.

CEO Jeffries says:[quote] “A&F are only for the cool kids”.[/quote]

This LA local aims to change the above statement completely.

We’d love to hear your view on the A&F policy and what you think of this locals doings! Comment below to discuss.